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Application of LED Display in Exhibition Hall


With the development of the exhibition industry, the application of display equipment in exhibition venues has increased. LED displays have entered the exhibition field with the advantages of ultra-high definition, contrast and refresh rate.

The led display used in the exhibition industry, not only shines the light of technology in the exhibition hall, but also achieves the beauty of the exhibition. Therefore, led display is favored by various exhibition halls such as science and technology museums, cultural museums, real estate exhibition halls, enterprise exhibition halls, etc., and has gradually become the standard configuration of major exhibition halls.

In the exhibition industry, led display screens help propaganda and output of cultural and scientific knowledge, and will further consolidate its position in exhibition hall applications in the future.

How did the led display enter the exhibition field?

The 2010 World Expo was an unprecedented event, bringing a spring breeze to the China's exhibition industry, and it was the first time that it clearly confirmed the successful connection between "exhibition" and "brand value". For a long period of time after the World Expo, modern exhibitions, whether traditional commercial exhibitions, themed cultural galleries or city planning exhibitions, have been endowed with greater magic power in the era of big information and big media.

After the World Expo, China's exhibition industry has developed rapidly and has grown to a considerable scale. According to the "China Exhibition Economic Development Report 2021" (hereinafter referred to as the report), the construction of large-scale exhibition venues in China accelerates in 2021. In 2021, the number of exhibition halls nationwide is 151, a year-on-year increase of about 1.3%; the total indoor leasable area is about 10.34 million square meters, a year-on-year increase of about 7.9%, the exhibition industry is showing an upward development trend.

Most of the previous exhibition halls used static picture display, model display or ordinary multimedia display, and the whole exhibition hall presented a dull and heavy atmosphere. Now, changes have been made in the information dissemination carriers and the architectural design of the exhibition halls of the major exhibition halls. Various high-definition display devices are used, XR virtual led wall technology with a sci-fi sense, and immersive space are all presented in front of people's eyes. The exhibition halls in pursuit of enhancing the sense of technology and interaction have increased the demand and use of new display equipment. As a display terminal with powerful functions of disseminating information and full of scientific and technological appearance, LED display screen has also taken this opportunity to gain a new stage in the exhibition industry.

LED display can be widely used in the exhibition industry, which is caused by many factors. First of all, after years of development, the led display industry is now very mature. The led display products are complete, which can meet different application needs and can be installed reasonably in combination with different application places. In the exhibition hall, you can choose not only conventional high-definition small pixel pitch led displays to play the display content, but also special-shaped creative led displays with unique shapes for information output in combination with the dissemination content. You can also choose an interactive led floor tile screen and ceiling led screen to build an immersive space together. Secondly, on the road of pursuing digitization and technology in the exhibition hall, LED display is an important display terminal for realizing AR/VR, XR virtual technology, metaverse and other black technologies into people's field of vision. Therefore, the LED display can be seen in the exhibition hall.

Combining culture and technology to enjoy a unique visual feast

Thanks to the development of the exhibition industry, the LED display screen can present countless extreme visual feasts to people on the stage of the exhibition hall, and it also accelerates the pace of the exhibition and display industry towards digital display. Now whether it is in science and technology museums, cultural museums, planning exhibition halls, or in real estate exhibition halls, corporate exhibition halls, and memorial halls, led displays can be seen in most cases.

Speaking of the case of museum application of led display, we have to mention the Tibet Museum. Under the wave of digital construction, the Tibet Museum is also vigorously promoting new exhibition methods. The museum adopts customized led displays and solutions, and uses innovative technologies such as special-shaped led display and immersive environment interaction to display the long history and splendid culture of Tibet. Here, people can see an ultra-high-definition small pixel pitch spherical led screen called "Earth pulsation". This special-shaped led screen breaks through the traditional flat led display and shows the reproduction and changes of the earth since its birth in a more three-dimensional manner. "Earth pulsation" has a chord length of 1.4 meters, a chord height of 0.455 meters, and a total area of 2.2 square meters. It adopts point-by-point correction technology, with bright colors, high resolution and high precision. The mountains change on the screen, making it full of mystery and cool feeling. The high refresh rate of 3840Hz can meet the shooting needs of tourists. The system supports access to a variety of signal sources, combined with digital technology to make the display more flexible.

In addition to playing a good display role in museums, LED displays also have obvious effects in the technological construction of urban planning exhibition halls. In June of this year, the Shanghai Urban Planning Exhibition Hall ended its more than one year renovation and unveiled the mysterious veil. The entire venue has been fully upgraded. The 360° digital ring screen show in the preface hall is very shocking. This digital ring screen It has the characteristics of ultra-thin anti-shedding, low noise and high load, and high-speed circular motion. Stepping into the prologue hall, a huge double-sided curved led display hangs under the circular dome, and the screen slowly unfolds, instantly filling the entire exhibition hall with a sense of technology, showing the all-encompassing urban beauty of Shanghai in the form of dynamic performances.

The demand for led displays in various types of exhibition halls is increasing day by day. On the one hand, the exhibition industry conforms to the trend of the times to create more attractive exhibition halls. On the other hand, it is also related to the country's emphasis on cultural and educational information publicity. Therefore, the current pavilion is not only a display place for exhibits, but also has cultural, scientific and educational significance. In order to better achieve the purpose of information dissemination of the exhibition, the exhibition hall pays more and more attention to the diversity of exhibition methods and the richness of expression methods, so the exhibition hall discovered the versatility of the led display, seized the characteristics and themes of the exhibition hall, and selected appropriate led displays can jointly create a digital exhibition hall with display significance, technological color and cultural charm, so that the exhibition display effect can be optimal.

Show more variety, feel more immersive

The application of LED display screens has put on a dreamy, technological and peculiar coat for the pavilion. Having tasted the unique visual feast brought by technology exhibitions, the audience's demand for immersive and sci-fi interactive exhibitions will increase in the future. LED display can also continue to expand its own market in this field, and also promote the combination and mature application of LED display and new technologies, and promote industry renewal. In the current major exhibition halls, we can already see many exhibition halls that create immersive, dream-like immersive spaces. The appearance of immersive spaces has rekindled people's enthusiasm for viewing the exhibition and also pushes the sci-fi sense of the exhibition hall to another level.

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